Course Creation & Design

How to validate your course idea: A step-by-step guide

Nobody wants to hear the story of the course creator who spent months—and money—on a course nobody bought. But unfortunately it happens all the time. Someone gets caught…
Customer Education

Customer education strategy: Scaling success without expanding teams

As products and services become more complex, customers need support and guidance to explore their full capabilities and benefits. And as a company grows, providing this support on…
Business Growth

How B2B training firms can scale training delivery with ease

I always found it difficult to explain how scaling B2B training delivery could be so much easier for firms that simply didn't have the resources to handle marketing…
Course Selling & Marketing

How to market online courses in 2025: 70 top ways

After many a caffeine-fueled brainstorming session, you’ve finally decided: It’s time to put together that online course. Nice, I like the way your brain works—online learning is popular.…
eLearning Strategies

The benefits of blended learning for SaaS customer success

After years of focusing on marketing efforts to bring in new leads, companies finally realized there was more value in retention. That’s how customer education became an obsession…
Customer Education

Customer training: Strategy and best practices

Complex products? Check. Customers with short attention spans? Check. Pressure to prove ROI? Got that too. We've all faced this while trying to improve customer training. Many leaders…
Course Selling & Marketing

How to grow your knowledge business with revenue streams and marketing tools

As a creator or knowledge business owner, your business is always on the move. The bad news is you’re not the first. The creator economy is hotter than…
Membership & Community Building

The 21 best community platforms for 2025

Online community platforms have become integral in fostering engagement, collaboration, and knowledge sharing among like-minded individuals. The global enterprise social networks and online communities market is expected to…
Business Growth

15 popular coaching models for your online coaching business

Coaches meet all sorts of people: confident, anxious, born leaders, aspiring leaders, determined, bold, shy… Some know what they want from their lives, and some are still trying…
Customer Education

Leadership objections to customer education (a CSMs’ objection-handling playbook)

Customer Success Managers (CSMs) are among the first teams to realize the need for customer training: repeated customer questions, requests for more features often come to you first…
Coaching & Consulting

Going beyond 1:1 sessions: How to sell online coaching to triple your income

As a coach, you must have given tons of advice to your clients: how to be happier, healthier, successful entrepreneurs, better parents, you name it. Now it’s your…
Course Creation & Design

How to write a winning course description: Examples and best practices

The first interaction a potential learner has with your course often comes in the form of a well-crafted course description. This description serves as a gateway to understanding…
Business Growth

The 16 best online course platforms: A comprehensive guide

The biggest dilemma you ever have to go through as an online instructor once you decide to start creating elearning courses is which online course platform to choose.…