EBOOK
How to build your case for customer education and win executive buy-in
Are you tired of struggling to get approval for a customer education program? This guide will show you how to build a compelling business case so stakeholders finally see customer education for what it is: the key to growing a business and driving customer success through education.
Who is this for?
This ebook is designed for professionals who struggle to get leadership approval for customer education initiatives, need a clear action plan to pitch the benefits of customer education effectively, and seek guidance on choosing the right customer education tools to launch a program successfully.
What’s inside this ebook?
Only your foolproof guide to securing buy-in for a customer education strategy packed with actionable tips to do all the prep work and build a convincing case, cheatsheets to deliver your pitch confidently and overcome common objections, and guidance on selecting the right online customer training platform for your organization.
-
Chapter 1:
Customer education essentials
- Understand the differences between customer education and customer training modules.
- Explore the strategic benefits of customer education for retention, customer satisfaction, and growth
-
Chapter 2:
Identifying business challenges and opportunities
- Learn how to gather insights from teams like support, sales, and product design.
- Use surveys, analytics, and usability testing to uncover customer pain points for customer onboarding education.
-
Chapter 3:
Building a compelling case for customer education
- Discover why stakeholders might resist and how to address their objections.
- A checklist for pitching customer education best practices effectively.
- Tips for aligning your proposal with the impact of customer education on retention.
-
Chapter 4:
Cheatsheets for success
- Marketing techniques to make a persuasive case.
- Role-playing scenarios for handling objections.
-
Chapter 4:
Choosing the right customer education platform
- Key questions to ask when selecting a customer education tool.
- Why LearnWorlds is a smart choice for your e-learning for customer education needs.
Download more free resources
Leveraging AI to Build an Effective Customer Education Program
This eBook will show you diverse applications of AI in customer education and tips to craft effective prompts using our 9-step framework.
Learn more
Ultimate LMS Proposal Template
Choose the right LMS and speed up the process with our comprehensive and to-the-point RFP template.
Learn more
The Customer Education Experts Directory
Over 75 customer education experts are ready to help you. Download our list of experts to get their contact & service information in a handy spreadsheet.
Learn more