How to Gain a Competitive Advantage with Customer Education
Use the power of education to gain a competitive marketing advantage:
Establish thought leadership
Collect & convert leads
Lower support costs
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71 PAGES
What's inside?
Understand how educational marketing can help grow your business by establishing you as a thought leader, creating power users of your product and loyal customers.
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Chapter 1
The Value of Educational Content Marketing: Why it matters to teach, not to sell
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Chapter 2
Why every Business should Start their own Academy
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Chapter 3
Best Practices for a Successful Customer Onboarding
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Chapter 4
Designing Content for your Business Academy: Make the Customer a Priority
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Chapter 5
Five Essential Features your Business Academy must have!